It was great to meet with a number of the top executives at GM prior to the Chicago Auto Show to learn about the Chevrolet Volt, the company commitment to developing battery technology and to really find out how committed this company is and will be in the area of cleaner automobiles.  However there is one interview that truly stands out that needs to be shared. 

Larry Burns is GM’s Vice President, Research & Development and Strategic Planning.  Simply put, this means he is THE person responsible for leading GM into the future of clean transportation. It is Larry’s job to …

As mentioned in my prior post, I had the opportunity to meet one on one with top management at General Motors prior to the opening of the Chicago Auto Show, which is the largest auto show in North America. I am writing several posts about this experience for two reasons. First, I learned a lot that is worth sharing, and second, our collective ability to drastically reduce the production of greenhouse gases during the next two decades is significantly dependent on transforming how we power transportation.

The good news is that all the major auto companies have gotten the message …

[Note to readers: This blog was one of a select few blogs to be invited by General Motors to a behind the scenes opportunity at the current Chicago Auto Show to meet and interview top management.  As far as GM knew or I could discern, they were the only major auto company to reach out to the blogosphere and they should be given credit for that.  What follows in this and a subsequent post or two are some highlights, headlines and ruminations from this day long experience.  Of course my focus was and is on what I write about here: …

In my post on predictions for 2007, I made a specific prediction that the current Internet 2.0 boom would continue and that eyeballs, dollars and influence would migrate from old media to the Internet.  Now this isn’t crystal ball stuff.  Media and advertising professionals live this reality every day.  Just look at your own life.  How much more time do you spend on-line that you did 10, 5 or even 2 years ago?  The debate is around how fast and how much, not if or when.

I read a news item the other day that was, for me, a historically …